Practical ambition
is how we work. keeps things simple. makes things happen. is what we believe.

  • We work with our client partners to come to a unified point of view.

  • We ideate broadly and quickly so we can find the design that works.

  • We work across mediums to explore solutions and refine concepts.

  • We know that making something functional is just as important as making it beautiful.

At camp, we have the tools to bring your vision to life.

 

Every company we work with has a unique brand as well as a complex problem to solve.

Before putting pen to paper we work with our client partners to come to a unified point of view for the project.

 
 

Through conversations with our clients, we assess their needs, values, and brand image.

We know that there are hundreds of wrong designs, so we ideate broadly and quickly so we can find the design that works.

 
 

We understand that the design process is different for every project, and we believe that problem-solving is process-agnostic.

We work across mediums to explore solutions and refine concepts.

 
 

Most importantly, we create solutions that are just as practical as they are creative.

We know that making something functional is just as important as making it beautiful.

 
 
 

10 Principles For Good Design

Dieter Rams 

  1. Good design is innovative.

  2. Good design makes a product useful.

  3. Good design is aesthetic.

  4. Good design makes a product understandable.

  5. Good design is unobtrusive.

  6. Good design is honest.

  7. Good design is long-lasting.

  8. Good design is thorough down to the last detail.

  9. Good design is environmentally friendly.

  10. Good design is as little design as possible.